After Phill Spencer’s recent comments on why Microsoft can’t beat Sony or Nintendo via “normal methods” we started to wonder why he would make this kind of statement. So, with our usual OCD we dove into some of the things that are happening at both Microsoft and Microsoft Gaming. Microsoft has been in an interesting spot and not for the first time. They seem to get into this spot where they are in between strategic and tactical projects. In this “down” time we tend to seem them look to shore up documentation, investigate acquisitions to expand their reach, and start to plan for their next conquest.
Read more: Microsoft Gaming’s Fall is all About Ignoring...
Phil Spencer, CEO of Microsoft Gaming recently admitted that Xbox is not able to beat rivals Nintendo and Sony using normal methods. The means that Spender is talking about is the release of console specific titles. He feels that gamers are not likely to change allegiances simply because Xbox comes out with a new Xbox only title regardless of how anticipated that title is. He is right about this, but it also works in the opposite direction. Xbox gamers are not likely to switch to Sony or Nintendo simply because of a premier title.
Read more: How the Mighty are Fallen, Microsoft’s Xbox Lead...
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