In the last three months, the BlackBerry sold only 4.3 million units, compared to the same period last year when they sold 6.9 million phones. Even though we are talking about a millions of copies sold, they represent only slightly more than a quarter of the total number of manufactured phones. In order to improve sales, BlackBerry opted for a new strategy that aims to lower the retail price of the device based on the BB10 platform.

Whether this will help BlackBerry to regain its former glory, we will have the opportunity to see in a few months when they will present analysis of the new sales results.

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