Remember the days when browsing the internet was simple, all you had to worry about was clearing your cookies and browser history and you were fine. Ok, so it was never truly that simple, but you get my point. Now as internet surfers become more concerned about tracking and companies find new ways to follow you even more, things have gotten a bit crazy. Microsoft’s Edge wants to remember everything you do as does Chrome and Safari. This is presented as giving you a more complete and speedy internet experience, in reality it just creates a trove of data about you that can be used for good or bad.

Twitter on their blog publicly announced their intent to use "cookies" in the browser, which will be installed on users' computers, and will be used for their monitoring. Of course, the basic idea is that this service will give them data on the habits of users so they could sell them to companies later, who will then be able to create personalized deals.