In other words, LG has once again won a small battle, and Samsung can only take comfort that at least for a few days they had the first UHD OLED TV with a curved screen in the world. LG for now did not present the price for their TV, but we are confident that this will be a product designed exclusively for the wealthier population.

LG can now feel free to brag on their website, so statement made by Havis Kwon, President and CEO of LG's Home Entertainment Company, was nothing suprising. He said that this is the most advanced existing TV of the new generation, and that its image quality cannot be compared with any other. Kwon also added that "This 77-inch TV is proof that we will never stop pushing the boundaries and exploring new possibilities."

But all this does not mean  that LG completely defeated Samsung, it should be noted that Samsung at the fair showed the largest flat screen UHD OLED TV in the world with a screen diagonal of 110 inches, so atleast for now Samsung can say that they have the bigger one.

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